PUB: An LLM-Enhanced Personality-Driven User Behaviour Simulator for Recommender System Evaluation
Chenglong Ma; Ziqi Xu; Yongli Ren; Danula Hettiachchi; Jeffrey Chan · 2025 · arXiv
WASTE classifies this as Negative / Null Result Report · AI classification, approximate
The study found no significant effect — useful as a negative control or null benchmark for your own design.
Abstract (excerpt)
Traditional offline evaluation methods for recommender systems struggle to capture the complexity of modern platforms due to sparse behavioural signals, noisy data, and limited modelling of user personality traits. While simulation frameworks can generate synthetic data to address these gaps, existing methods fail to replicate behavioural diversity, limiting their effectiveness. To overcome these challenges, we propose the Personality-driven User Behaviour Simulator (PUB), an LLM-based simulation framework that integrates the Big Five personality traits to model personalised user behaviour. PU
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Metadata source: arXiv