Using social media to promote academic research: Identifying the benefits of twitter for sharing academic work
Samara Klar; Yanna Krupnikov; John Barry Ryan; Kathleen Searles; Yotam Shmargad · 2020 · PLoS ONE
WASTE classifies this as Negative / Null Result Report · AI classification, approximate
The study found no significant effect — useful as a negative control or null benchmark for your own design.
Abstract
To disseminate research, scholars once relied on university media services or journal press releases, but today any academic can turn to Twitter to share their published work with a broader audience. The possibility that scholars can push their research out, rather than hope that it is pulled in, holds the potential for scholars to draw wide attention to their research. In this manuscript, we examine whether there are systematic differences in the types of scholars who most benefit from this push model. Specifically, we investigate the extent to which there are gender differences in the dissem
Abstract by Samara Klar; Yanna Krupnikov; John Barry Ryan; Kathleen Searles; Yotam Shmargad, PLoS ONE (2020) — licensed CC BY 4.0.
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Metadata source: OpenAlex · DOI 10.1371/journal.pone.0229446